Sky Fitness Chicago

Transforming the digital experience for Buffalo Grove’s best fitness center

Nate and his team have worked with Sky Fitness since 2016. In that time they have had a tremendous positive impact on the growth of our business. What impresses me most about Nate is his “outside of the box” thinking and creativity. I also like Nate’s willingness to go the extra mile to please the customer! Nate and Ruben Digital will make it happen!

Yan Belfor | Managing Partner

Pain Points

  • Website looked and felt outdated
  • Difficult for members to find class schedule
  • Inbound lead forms weren’t working
  • No one maintained software, crumbling infrastructure
  • Unorganized social media activities

Solutions

  • Design: Market Research, Web Design, Advertising Campaign Strategy
  • Create: Web Development, Search Engine Optimization (SEO), Content Marketing
  • Evolve: Social Media Management, Advertising Placement, Analytics Reporting
Sky Fitness Chicago - Responsive Web Design - Case Studies - Work - Ruben Digital
Instagram

Design

Sky Fitness Chicago - Free 3-Day Pass & Class Schedule - Case Studies - Work - Ruben Digital

Ease of Use

On the navigation menu, we added buttons for 3 pages (Free 3-Day Pass, Class Schedule, Login). Free 3-Day pass requests increased more than 300%. The weekly class schedule is now the most viewed page on the website!

Ease of Use

On the navigation menu, we added buttons for 3 pages (Free 3-Day Pass, Class Schedule, Login). Free 3-Day pass requests increased more than 300%. The weekly class schedule is now the most viewed page on the website!

Sky Fitness Chicago - Free 3-Day Pass & Class Schedule - Case Studies - Work - Ruben Digital

Create

Sky Fitness Chicago - Best Buffalo Grove Health Club - Case Studies - Work - Ruben Digital

Organic SEO Success

After launching the redesigned website, our focus shifted to search engine optimization success. We used our market research to discover search phrases real prospects were using. We developed blog posts highlighting Sky Fitness Chicago’s core offerings and seasonal specials. After being named “Best Health Club in Buffalo Grove” for consecutive years, site traffic increased 150-200%.

Organic SEO Success

After launching the redesigned website, our focus shifted to search engine optimization success. We used our market research to discover search phrases real prospects were using. We developed blog posts highlighting Sky Fitness Chicago’s core offerings and seasonal specials. After being named “Best Health Club in Buffalo Grove” for consecutive years, site traffic increased 150-200%.

Sky Fitness Chicago - Best Buffalo Grove Health Club - Case Studies - Work - Ruben Digital

Evolve

Sky Fitness Chicago - Social Media Management - Viral Facebook Post - Case Studies - Work - Ruben Digital

Creating Viral Facebook Posts

Social media success is no accident. Using a proven method of audience selection, insights analysis, and post timing, we promoted a successful blog post to an audience of over 13,000 targeted individuals. Our engagement rate doubled, our viral reach was up over 370%, and we had an impressive 23 shares. Most important, we received significant increases in Free 3-Day Pass requests and membership inquiries. It is important to use social media as a way to keep connected with the target audience, and this post created a sense of pride in our current members, as well as cultivated a desire for non-members to experience Sky Fitness Chicago!

Creating Viral Facebook Posts

Social media success is no accident. Using a proven method of audience selection, insights analysis, and post timing, we promoted a successful blog post to an audience of over 13,000 targeted individuals. Our engagement rate doubled, our viral reach was up over 370%, and we had an impressive 23 shares. Most important, we received significant increases in Free 3-Day Pass requests and membership inquiries. It is important to use social media as a way to keep connected with the target audience, and this post created a sense of pride in our current members, as well as cultivated a desire for non-members to experience Sky Fitness Chicago!

Sky Fitness Chicago - Social Media Management - Viral Facebook Post - Case Studies - Work - Ruben Digital

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